The International Authentication Association is the industry body for suppliers and users of authentication technologies, systems and services. It aims are twofold.

1)   To educate and promote the use of authentication systems, technologies and products as an integral part of effective strategies to protect products, documents and their users from counterfeiting and fraud.

2)  To protect and promote the interests of the authentication industry (both users and suppliers) worldwide.

Authentication technologies play a vital role in the protection strategies for products and documents worldwide. Yet the role and value of authentication in anti-counterfeiting is typically not examined nor well enough understood, largely because there is no one body promoting authentication.

The International Authentication Association (IAA) was launched in January 2007. It now comprises 22 of the leading companies engaged in supplying and using authentication technologies and systems. You can join them and help drive forward the understanding and knowledge of authentication, and the critical role it plays in securing product integrity for the benefit and well-being of producers and consumers alike.